What sparked your interest in pursuing a career in music, and what was your journey to becoming a musician or band like?
I have been singing since I was eight. My favorite subjects in school were English and Literature, which inspired me to write a lot of songs and melodies on my own. Whatever a nine-year-old was going through, I could write through that pain and it’s continued at every age.
Who are some of the musicians or musical acts that have had the most significant impact on your work and your sound?
My sounds and motivation for naturality in art comes from female artists like Solange, Cleo Sol, Snoh Aalegra, and Alicia Keys. Their realness is a reminder that you can be any kind of woman you want in this industry as long as you’re real about it, and I’ll live by that.
Can you describe the progression of your musical style and what sets it apart from others in the industry?
Being trained in Broadway songs, I feel I could always manipulate my voice to whatever genre I was doing at the moment, whether it’s Pop-Punk, Trap, Pop, or R&B. Regardless of the genre, I write about my personal experiences. My emotions are just as real in the next genre I’m writing for.
Could you elaborate on the backstory and significance of your artist or band name?
I name myself as my real name. I could never figure out another name for myself, because all of them sounded unnatural. My whole thing is I don’t want to hide from the truth written in my songs, and I guess it goes the same way with my name.
How do you typically approach the songwriting process, and what role does collaboration play in your work?
Most of my songs are developed from poems I write beforehand. I rarely write something song-worthy when I’m calm. My instincts in writing are followed by the very emotional state I’m in at the time.
There’s either a fight or flight response to conflict, but my response is to write.
Can you share with us a particularly meaningful or personal song in your discography, and what inspired it?
My song “Flourish” was a very personal song. It’s actually one of the only songs of mine out that’s happy! The twist to it though was that I wrote it in a very low state to manifest empowerment in my mood. I wanted to motivate myself to flourish, hence the title.
Could you discuss the evolution of your live shows and performances, and what you aim to convey through them?
I’ve only consistently started performing a year and a half ago, and I’ve found an unconditional confidence in me on stage. All I want to do is bring the audience together. I want everyone to feel comfortable whether that means they’re dancing, or finding love in the crowd or screaming with me.
Can you recall any memorable or unique experiences you have had while touring or performing?
My last show with Q4trs was probably my favorite performance. I was worried about the bar being too small for everyone to enjoy the show but the intimacy of everyone circling the band felt so personal. This show has also inspired me to get my own band for every show.
What is your perspective on the current state of the music industry, and how do you see it evolving in the future?
Music is way more accessible than it’s ever been, which is great, but it’s harder to impress anybody with how oversaturated the industry is. However, the industry is the most multicultural it’s ever been, and I’m excited for my generation to grow in their music experiences with implementing their original roots in their art.
Can you speak to the role that activism, social justice or charity play in your music and career?
I’m Palestinian. I was born with the Palestinian woman experience. That says enough!
How has your hometown or region shaped your musical identity, and what elements of it do you attempt to incorporate into your work?
Coming from a very traditional family of immigrant parents, growing up in London had its complex moments. The music community is so small here, and the recognition you get if you’re talented is so kind and supportive, but the lack of resources as a woman of color is difficult and not for the weak!
Could you share any exciting new projects or collaborations you have in the works?
I used to not take my time in the process of releasing music with the songs I have out right now. As of right now, the advice I keep giving myself is to take my time as I create, and follow my instinct whenever the body of work is ready and prepared to be recognized.
youtube.com: @zinaayo
Spotify: ZINA
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